close

Emarketing:What Role do Sitemaps Play in SEO in India?


The importance of sitemaps is underestimated in SEO. Why not? After all, when you have titanic features like content writing, link building, PPC and keyword research being talked about, certain features are understood to play fifth fiddle. Sitemaps become one of them. After all, who would care giving 'a-map-for-the-site' a second thought?

Their ignorance is a reason for them to play party poopers. Ever thought what sitemaps would otherwise do when included in SEO India campaigns? Through a sitemaps, a website has its structure shown, its sections, the links between them etc. They make navigating through the site easy. Both users and search engines benefit alike through an updated sitemap. Communication in fact, becomes easiest with search engines.

For every website, 2 types of sitemaps are necessary. Companies providing SEO Services in India know this well. One is for humans, the other one for spiders. Having both is by no stretch of imagination considered duplicate content. Using sitemaps never leads to any sanction being imposed on a website.

Cut to the main point. Why would SEO India Companies use sitemaps of all features in their SEO Services India campaigns? The benefits are many. Easier navigation and better visibility are two of them. They help inform about latest changes inflicted on websites. Changed pages are not indexed instantly, but at least the indexing happens faster than in normal cases.

By submitting sitemaps, the dependency on external links goes down. Newer sites ought to use sitemaps anyhow. SEO India Companies have started using sitemaps as a standard way of submitting websites to search engines. Sitemaps help classify website content. Search engine keep improving their sitemaps indexing algorithms, and hence more and more websites in coming times will get indexed via sitemaps.

How do companies providing SEO Services in India generate and index sitemaps?

The process is very simple. Generate one, upload to the website and notify Google.

Sitemaps can be generated in two ways by SEO Company India. Either download and install a sitemap generator or use an online tool to generating it. The former may be tough, but you get more control on the output. The latter is easier and more frequently used.

Once the sitemap is created, one ought to upload the same and notify Google. Companies providing SEO Services in India notify Google by adding the website to one's Google Sitemaps Account. The ser has to verify the legitimacy of the ownership of the account.

Just like links are a source to reach websites, sitemaps make it visually possible. The technicalities may be too complicated to understand, but gurus who do this day in and out say that sitemaps are way too significant to ignore participating in SEO campaigns. Most of the SEO India Companies doing well across the web submit sitemaps and endorse the idea as well.

They are a vital cog and that needs to be understood. Without their participation, campaigns may be incomplete. Worse, their full efficacy may just not come out. That becomes even more frustrating to deal with.

John Anthony is Internet Marketing Consultant and currently associated with IDS Logic, Internet Marketing Services, Offshore Outsourcing and SEO Services India providing Online Marketing solutions to global.

 

 

arrow
arrow
    文章標籤
    Emarketing
    全站熱搜

    dcxfv 發表在 痞客邦 留言(0) 人氣()