Link Building: Link building involves creating internal links i.e. internally linking the different pages of the website, as well as getting backlinks from other reputed websites.

Optimizing a website means making it search engine friendly, so that, whenever a user looks for specific information related to the website's content, on the internet, the website appears in the top 10 results. Articles that cover the topic 'how to optimize your website', emphasize the fact that optimization is the key to increase online sales. If you are serious about optimizing your website, make sure your website has quality content. For high traffic ranking, the content should be helpful, clearly mentioning the purpose of your website. When a user opens the main page of Google search engine, he types some words and then clicks on 'Google Search' button to get the desired information. For instance, if your website focuses on 'growing healthy hair', you can include keyword phrases like 'healthy hair tips' or 'how to grow healthy hair' in your website content. Whenever you create new web pages, it is essential to include keyword phrases in different ways to stimulate web traffic.

Include Internal Links
Internal linking can also boost your website's ranking. SEO tools like Website Grader and Yslow identify drawbacks in websites in terms of design or meta tags. Correcting these problem areas can help to increase website traffic.

With the introduction of Bing, there is a no doubt a tough competition for the 'Lord' of search engines, Google. So to get your website to an 'enviable' position in search results of Bing, you need to do the following:

Keyword optimization is very important to boost quality traffic to your website.

Link Building
Avoid Complicated URLs
Site indexing of Bing is dependent on the URL of your website. Bing will have a hard time indexing your website if the URL's of your web pages are lengthy and complicated. Instead, go for simple URLs and domain, thus, making it easier for Bing to index your site.

SEO experts in their study on 'how to optimize your website' also specifically mention about the importance of back links to improve website rankings.

Nonetheless, with such large number of websites competing with each other, excellent optimization is of immense value. What is the best way to optimize your website? Why is website optimization important? Let's know more about them.

This is because, if your customers to whom you're offering your services are unable to find your website content on the Internet then your business is bound to fail.

A popular study shows that nearly 85% of web users use Internet search engines to search for information on the Internet, or to buy some products. Now this is a huge number and you can't neglect it. Search Engine Optimization, (SEO) has become a crucial parameter for every website owner. Being technically smart is essential to get ranked in search engine results. Some crucial technical aspects of SEO are:

The meta tags must include clear description about what exactly your website offers.
Image ALT tags: After the URL of an image on website, an image ALT tag comes. These were some of the technical aspects that informed you about the best way to optimize your website. Besides, dedicated SEO efforts, marketing and advertising your website also play vital roles.