Content bait by definition is basically a theme or type of content specifically designed to "hook" readers into a printed material. Most especially, for our case, the content bait is the special message used to be successful in brochure printing. In this article I will teach you about the best content bait that has been used commonly to succeed in brochure printing. Hopefully by learning precisely the best and most popular themes or content for color brochures, you should be able to hook in more readers to your own color brochures.

Limited offer that cannot be missed.

One of the most basic but totally effective content bait for color brochures is the "limited offer that cannot be missed". This basically is the content that tells people of an opportunity that might pass them by unless they react and respond immediately. This typically works for special new products that have a promotional discounted price.

People do not like missing great opportunities for saving and benefits, so this particular brochure bait really works well for whatever industry you are competing in. Just make sure of course that you follow through on that limited offer and you should get more and more people responding to your brochures.

Highly sought after reference information.

Another good content bait for color brochures are those important reference information. From telephone numbers, zip codes, city guides, procedural guides etc. any kind of important public reference information that a person might need to know can be a great bait for your color brochures. Since people basically need that information for certain situations, you will get people actively hunting your custom brochures when you do this.

As long as your marketing message is related to the reference information, this can be a great and cunning way to get your color brochures deployed. Just be sure to be accurate with your data so that you are sure nobody complains to you about bad information.

Tips, tricks and secrets.

Of course, it is also a great idea to print special tips, tricks and secrets to many important things in your color brochures. It all depends on your particular marketing message, but by printing special tips and tricks that people can use on their daily lives, people will find your color brochures very useful and worth keeping.

This helps a lot in your marketing campaign as people will tend to keep and show those color brochures to others. As long as your tips, tricks and secrets do work, this will be one of the best ways to deploy your custom brochures.

Beautiful, artful images.

Finally, we have the image itself as the content bait. By printing beautiful or artful images in your custom brochures, you can also actually attract people to pickup those custom brochures. I picture of a beautiful woman or a hunky guy can often be enough, or you can also place in something really provocative or funny if you want. As long as the images are beautiful, artful and tasteful, you can easily get more readers to pick up your brochures with the right images.

So those are the different types of content bait that you may want to use in your brochure printing. Believe me, all of these special content can really help immensely in getting people to pick up and understand any kind or marketing message you have in your full color brochures. So try to test these out at least once. You will be amazed as to how it works.